Nike, Inc. is an American multinational corporation that designs, manufactures, and sells footwear, apparel, equipment, and accessories.It is the world’s largest supplier of athletic shoes and apparel and a major manufacturer of sports equipment, with revenue in excess of $46 billion in its fiscal year 2022. The company was founded on January 25, 1964, by Bill Bowerman and Phil Knight, and is headquartered near Beaverton, Oregon. Nike is a member of the Dow Jones Industrial Average and is the seventh most valuable brand in the world.

The company’s mission statement is “To bring inspiration and innovation to every athlete in the world.” Nike’s most famous slogan is “Just Do It,” which was created in 1988 by Dan Wieden of the advertising agency Wieden + Kennedy. The slogan is now one of the most recognizable in the world and is often used as a motivational mantra.

Nike has a long history of innovation in athletic footwear and apparel. The company was one of the first to use air pockets in its shoes, and it has also developed a number of other technologies, such as Flyknit and Nike Zoom Air. Nike’s products are worn by athletes at all levels of competition, from Olympians to weekend warriors.

Nike is a global company with operations in over 160 countries. The company has a strong presence in North America, Europe, and Asia. Nike’s products are sold in a variety of channels, including Nike-owned stores, department stores, and sporting goods stores.